Viewership of 18.0 Million Across TV and Digital – Up +33% vs. 2020 Week 15 ‘Thursday Night Football’ Matchup Up +27% vs. 2020 11-Game Average
Average Minute Audience on All Digital Platforms, Including Prime Video, Hits 1.5 Million – Up +37% vs. 2020 Week 15 ‘Thursday Night Football’ Matchup Up +42% vs. 2020 11-Game Average
Last night’s Thursday Night Football Presented by Bud Light Platinum game featuring the Kansas City Chiefs’ 34-28 overtime win over the Los Angeles Chargers was seen by an average audience of 18.0 million across all platforms, including FOX, NFL Network, FOX Deportes, NFL digital, FOX Sports digital, Prime Video, Twitch and Yahoo Sports mobile properties.
The 18.0 million viewers for Chiefs-Chargers across all platforms is up +33% versus last year’s Week 15 Thursday Night Football matchup between the Chargers and Las Vegas Raiders (13.5 million) and up +27% vs. the 2020 11-game average (14.1 million).
Season-to-date, Thursday Night Football tri-cast games on FOX, NFL Network and Prime Video are averaging 15.1 million viewers across all platforms – up +13% vs. the comparable point last season (13.4 million).
Digital streaming across Prime Video, Twitch, FOX Sports digital, NFL digital, Chiefs and Chargers mobile properties, and Yahoo Sports mobile properties produced an average minute audience of 1.5 million – up +37% versus last year’s Week 15 Thursday Night Football matchup (1.1 million) and up +42% versus the 2020 11-game average (1.1 million).
Prime Video and Twitch reached a total of 2.7 million combined viewers worldwide for the FOX NFL Thursday pregame show and Chiefs-Chargers game. For the Chiefs-Chargers game alone, 2.2 million worldwide viewers initiated a stream on Prime Video or Twitch. The average worldwide audience watching the Thursday Night Football game for at least 30 seconds on Prime Video or Twitch was 872K.
The 2021 Thursday Night Football Presented by Bud Light Platinum season concludes Thursday, December 23 when the Tennessee Titans host the San Francisco at 8:20 PM ET EXCLUSIVELY on NFL Network. Pregame coverage on NFL Network begins with TNF First Look at 3:00 PM ET, followed by NFL GameDay Kickoff at 6:00 PM ET.
